// Autori // Nancy Lee

Nancy Lee



Nancy Lee, fondatoare si presedinte al Social Marketing Services, Inc., are mai mult de 25 de ani de experienta in marketing, in sectorul public si privat.

Este profesor-asociat la University of Washington, Seattle University si University of South Florida. Tine seminarii, conferinte si workshopuri despre marketing social si marketing in sectorul public.

Impreuna cu Philip Kotler, este coautoarea volumelor: Social Marketing: Influencing Behaviors for Good (2008), Marketing in the Public Sector (2006), Corporate Social Responsibility (2005), Social Marketing: Improving the Quality of Life (2002).


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